THE SPEED OF NITE

NITE JOGGER

What: Senior Designer - adidas Originals

When: January 2018 to June 2019 (Creation) - February 2019 (Retail Intro Date)

Why: Build a versatile sneaker centered around the benefit of reflectivity to win the high street consumer in the US and EU

CONTRIBUTIONS

SS19 “Season 1”:
- Footwear Concept Direction
- Footwear Color/Material/Finish

FW19 “Season 2”:
- Footwear Concept Direction
- Footwear Color/Material/Finish

SS20 “Season 3”:
- Footwear Concept Direction
- Footwear Color/Material/Finish
- Footwear Product Design (Upper Only)

PRODUCT CREATION TRIAD

Footwear Design:
- Chris Hui, Oddbjorn Stavseng, James Thompson

Footwear Marketing:
- Till Jagla, Maja Romeike, Brendan Streader

Footwear Development:
- Sudan Zheng