CHRIS HUI

I am a creative professional who loves to merge business strategy and design solutions.

My work has always been driven towards telling authentic stories that reflect and advance the culture of our world.

With ten years of corporate experience (and an additional ten years of entrepreneurial experience) I have built a foundation of functional skills, tactical knowledge, and a network of partnerships. These tools have provided me the opportunity to take my childhood dream and make it a reality.

I love to work, I love to learn, and I am always looking for what’s next…

DESIGN DIRECTOR | HOKA
PORTLAND, OREGON
2023-PRESENT

FREELANCE DESIGNER | CONSULTANT
PORTLAND, OREGON
2022-2023

DESIGN DIRECTOR | ADIDAS
PORTLAND, OREGON
2019-2021

FOOTWEAR DESIGNER | ADIDAS
PORTLAND, OREGON
HERZOGENAURACH, GERMANY
2016-2019

MERCHANDISER | ADIDAS
PORTLAND, OREGON
2012-2016

FOUNDER | C2 CUSTOMS
MILWAUKEE, WISCONSIN
2003-2012