THE PEOPLE’S DESIGNER
adidas x JEREMY SCOTT
What: Design Director - adidas ENERGY
When: January 2020 to June 2021 (Creation) - June 2021 to December 2022 (Retail Intro Date)
Why: Capture the imagination of a new generation and bring irreverence back to the adidas brand
CONTRIBUTIONS
FW21 “DROP 1”:
- JS FORUM WINGS 1.0 (Product Design, Color/Material/Finish)
- JS FORUM DIPPED (Color/Material/Finish)
SS22 “DROP 2”:
- JS FORUM WINGS 4.0 (Product Design, Color/Material/Finish)
- JS ADILETTE TEDDY (Product Design, Color/Material/Finish)
FW22 “DROP 3”:
- JS FORUM 4.0 MOTORSPORTS (Graphic Design, Color/Material/Finish)
- JS FORUM 84 LO MONOGRAM / JS FORUM 84 HI MONOGRAM (Graphic Design, Color/Material/Finish)
PRODUCT CREATION TRIAD
Footwear Design:
- Chris Hui, Andrew Parks, Quentin Lecarpentier
Footwear Marketing:
- Stuart Davies, Florin Pichler, Annie Asirifi, Michael Glasker
Footwear Development:
- Elias Mueller