26 LETTERS. 26 PROJECTS.

A-ZX SERIES

What: Footwear Design Director - adidas ENERGY

When: June 2019 to June 2020 (Creation) - May 2020 to April 2021 (Retail Intro Date)

Why: Anniversary an iconic adidas collector series and establish ZX as the pinnacle 80s running franchise of the brand archive

CONTRIBUTIONS

A = ATMOS x ZX 8000*
B = BAPE x ZX 8000°
C = CONCEPTS x ZX 9000*
G = GOLF x ZX 8000*
H = HEY TEA x ZX 7000°
J = JUVENTUS x ZX 5000°
K = KRUSTY BURGER x ZX 10000°
L = LEGO x ZX 8000°
N = NATIONAL PARKS FOUNDATION x ZX 5000°
P = PAM PAM x ZX 1000°
S = SUPERSTAR x ZX 8000*
T = TORSION x ZX 5000°
U = UNIVERSITY OF MIAMI x ZX 5000*
V = VIEUX LYON x ZX 5000*
X = XZ x ZX 6000°
Y = YUCCA x ZX 9000°
Z = ZX x INSTAPUMP FURY 8000°

*Denotes as lead designer
°Denotes as design director

PRODUCT CREATION TRIAD

Footwear Design:
- Chris Hui, Rafael Mayorga, Christian Otto, Catherine Fayek, Thomas Ayme

Footwear Marketing:
- Till Jagla, Florin Pichler, Brett Letourneau, Julian Holtz, Lisa Schroeder

Footwear Development:
- Michelle Wei, Philipp Linhardt, Kieran Horner-Maddocks